
← ALL IN Practice Growth Podcast17 jun · 40 min
Why SEO Is Dying & AI Search Is the New Google | Michael Notbohm, Askable.dev
Why SEO Is Dying & AI Search Is the New Google | Michael Notbohm, Askable.dev
Host Shane McElroy reconnects with longtime friend and former BioHorizons colleague Michael Notbohm—now CEO and founder of Askable (askable.dev)—to break down how AI search on ChatGPT, Claude, and Perplexity is replacing traditional Google SEO, and what dental and medical practices must do now to stay visible. They cover Michael’s ”credit score” framework for AI visibility, why early adopters win their local market, and where agentic AI is taking dentistry next.