How to Be a Rich Old Lady: The Beginner’s Guide to Building Wealth with Amanda Holden

Amanda Holden spent years working 13-hour days at a male-dominated finance firm—helping rich men get richer—before she made a bold exit. She saved aggressively, sold her car, and walked away without a plan. That scrappy chapter even earned her the cute nickname “Dumpster Doggy.” 🙃

But it also gave her something most people never get: the space to figure out what she actually wanted. The answer? Teaching women how to invest.

In this episode of Ambition 2.0, Amanda Goetz sits down with Amanda Holden—financial educator, founder of Invested Development, and author of How to Be a Rich Old Lady—to unpack why investing still feels so overwhelming (even for smart, ambitious, high-earning women). Spoiler: it’s not you. The system was designed to gatekeep this information from women.

Amanda breaks down the biggest lies women have been told about money, why the Roth vs. traditional debate is more distracting than helpful, and what a 401(k) actually is (hint: for our millennial listeners, think of it like Caboodles from the ‘90s).

If you’ve ever looked at your retirement account and thought, “I should probably figure that out someday,” this episode is for you!

In this episode:

Why ambition isn't just about winning the man's game anymore

How Amanda went from finance bro to financial feminist

The Caboodles analogy that will change how you think about your retirement account

Why the Roth vs. traditional debate is the wrong conversation

What a fee-only financial planner actually does (and when you need one)

The #1 first step if you feel behind on investing