Big budgets behind big college sports with Karen Weaver

References and suggested readings: Karen Weaver. 2026. Understanding College Athletics: What Campus Leaders Need to Know About College Sports. Johns Hopkins University Press. Karen Weaver. 2025. Sport Finance: Where the Money Comes From and Where the Money Goes, 2nd ed. Kendall Hunt.W Chan Kim and Renée Mauborgne. 2026. The Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business Review Press.Trustees and Presidents Managing Interc...