#17: Ekster - From founders' vision to conquering the US market

<p>Today we&#39;re joined by Tom and Olivier from the inspiring brand Ekster. One significant chapter in Ekster&#39;s journey revolves around their expansion into the <strong>US</strong> market. We&#39;ll explore the strategic decisions behind this move, the unique challenges they faced, and the lessons learned along the way. From cultural nuances to market dynamics, we&#39;ll discover how Ekster tailored their approach to thrive in the American landscape.</p>