AVD INSPIRE with Aly Velji

← AVD INSPIRE with Aly Velji21 mei · 22 min

Quiet Refinement and Finding the Heart of Design — with JEN DEAN of JEDE INTERIORS

Quiet Refinement and Finding the Heart of Design — with JEN DEAN of JEDE INTERIORS21 mei22 min

<p>Season 3 of the AVD Inspire podcast continues from High Point Market! In this episode, Aly is joined by Jen Dean—the founder and principal designer of Utah-based luxury interior design studio, Jede Interiors, and a featured creator on this market's Design Influencers Tour.</p><p>Jen’s path to building her studio is rooted in a powerful, perspective-shifting defining moment that reminded her just how short life is, guiding her toward her true calling: crafting homes that feel as good as they look. Today, Jen is known for her process-driven approach, blending quiet refinement with real-life livability, and designing spaces from the inside out to honor how families actually live, gather, and build a lasting legacy.</p><p>In this heart-centered conversation, Aly and Jen dive into the realities of running a design business today. Jen shares how her team is leveraging AI in the office to streamline efficiency and travel, the gorgeous trends catching her eye at market—from rich colours to handmade tiles—and why "sticking with it" is the ultimate advice for navigating an industry that is notoriously hard. </p><p>From navigating major life pivots to finding peace in your own professional timeline, this episode is a beautiful masterclass in designing a business and a life with profound intention.</p><p><br /><strong>In this episode, we talk about:</strong></p><ul><li><p><strong>The Pivot Point:</strong> The life-altering personal moment that inspired Jen to launch her studio and pursue client-centered design.</p></li><li><p><strong>Designing for Legacy:</strong> Jen’s philosophy on crafting deeply personal homes that evolve alongside a family's major life phases.</p></li><li><p><strong>The Tech Balance:</strong> How Jede Interiors integrates AI into the office to boost daily efficiency and simplify travel planning.</p></li><li><p><strong>Market Inspiration:</strong> The colors, marbles, and textures Jen is loving at High Point Market.</p></li><li><p><strong>An Honest Look at the Industry:</strong> Aly and Jen swap stories on how difficult the early years of design can be, offering powerful advice on why you shouldn't compare your journey to anyone else's.</p><p><br /></p><p><strong>About Jen Dean</strong></p><p><strong>Jen Dean</strong> is the founder and principal designer of Jede Interiors, a Utah-based luxury interior design studio known for creating homes that feel as good as they look. Her work blends quiet refinement with real-life livability, prioritizing thoughtful layouts, natural materials, and details that age beautifully. Jen is deeply process-driven and believes the best homes are designed from the inside out—rooted in how people actually live, gather, and move through a space. She stays closely involved in every project, bringing clarity, calm, and intention to even the most complex builds. At the heart of it all, Jen believes the most meaningful design quietly supports the way life unfolds at home.</p><p><br /></p><p><strong>Connect with Jen Dean &amp; Jede Interiors</strong></p><p>Website: <a href="https://www.jedeinteriors.com/" rel="ugc noopener noreferrer" target="_blank">https://www.jedeinteriors.com/</a> </p><p>Instagram: <a href="https://www.instagram.com/jedeinteriors" rel="ugc noopener noreferrer" target="_blank">https://www.instagram.com/jedeinteriors</a> </p><p><br /></p><p><strong>Special Thanks to Our Sponsors</strong></p><p><strong>MOE’S HOME</strong></p><p>Design for the Modern Home.</p><p>Moe’s Home believes your home should be your oasis—a place that reflects your personality and unique sense of style. A family-owned business since 1986, Moe’s focuses on creative expression and quality craftsmanship, designing the majority of their pieces in-house at their Vancouver headquarters. From bold, artful statements to warm, textured neutrals, Moe’s brings style, ease, and flexibility to every modern dwelling.</p><p>Sign up for your <strong>Moe's Home Trade account</strong> and use the <strong>code AVD10</stro