278. Learning That Sticks: Why Most L&D Programs Stop at Content

<p>This week, Traci sits down with Chris Taylor, founder of Actionable.co, a company that helps consultants prove the impact of their programs and build deeper, longer-lasting client relationships through behavior change technology, the Impact Certainty Methodology, and a global network of peers.</p><p> Chris has spent 18 years making the case that the entire L&amp;D industry is stuck measuring the wrong things, and that closing this gap is one of the most powerful levers a business has for driving real, lasting results.</p><p><strong>FREE RESOURCE:</strong> Chris&#39;s team put together a free toolkit covering everything the data shows makes learning actually stick, with nearly an hour of training included. Grab it at ⁠<a href="https://toolkit.actionable.co/" target="_blank" rel="noopener noreferer">toolkit.actionable.co⁠.</a></p><p>What We Cover:</p><ul><li>The knowing-doing gap: why consuming information is step one, and what it actually takes to get people to change</li><li>Why 96% of business stakeholders believe L&amp;D impact should be measured, yet less than 4% of programs do it well</li><li>The three conditions for real behavior change: knowing how, having a strong enough reason, and a path that makes change easier than staying put</li><li>Starting with strategy, not tactics: how aligning learning to business priorities changes every decision that follows</li><li>The content commoditization reality: why AI has made content delivery the least valuable thing a consultant or L&amp;D team can offer</li><li>Synchronous vs. self-directed learning and why async formats make sustaining behavior change nearly impossible</li><li>Social scaffolding: why the people participants interact with daily outweigh top-down culture in driving change</li><li>What 100,000 behavior change commitments reveal about human motivation and willingness to grow</li><li>How frontline leaders can drive real development even inside organizations that aren&#39;t walking the walk</li></ul><p>Connect with Chris Taylor: <a href="https://www.linkedin.com/in/chrisjrtaylor/" target="_blank" rel="ugc noopener noreferrer">LinkedIn</a> | <a href="https://actionable.co/about/" target="_blank" rel="ugc noopener noreferrer">Actionable.co</a></p><p>Connect with Traci here: <a href="https://linktr.ee/HRTraci" target="_blank" rel="ugc noopener noreferrer">https://linktr.ee/HRTraci</a></p><p>Disclaimer: Thoughts, opinions, and statements made on this podcast are not a reflection of the thoughts, opinions, and statements of the Company by whom Traci Chernoff is actively employed.</p><p><em>Please note that this episode may contain paid endorsements and advertisements for products or services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.</em></p>