From The Vault: How to use journalling in your business with Sasha Glasgow

Over the Summer I've curated a mini series of some of my favourite episodes from the podcast so far. We revisit old episodes that have stayed rent-free in my brain! So whether this episode ends up being new for you or you get to enjoy it again years later, I hope you find it helpful.

In this episode I speak to Sasha Glasgow of Frank + Feel. Sasha classes herself as a writer, doubter and doer. Even though she's been writing in some form from the age of eight, she only started calling herself a writer last year - a rebellious act against her self-doubting nature. She's an avid journaler and lover of words, who wants to use them to challenge the negative narratives that women can have about themselves. She does this through what she calls #RemindHers. Little notes of thought dotted around the internet to remind women (including herself) of what has always been there: the core things within us that light us up and guide us towards the lives we want to live. The things that can be shrouded by responsibility, shoulds, engrained narratives and self-doubt.

Through her email letters, journalling workshops, podcast and Instagram #RemindHers, she documents her journey as it unfolds, unlearning self-doubt, tuning back into self-trust, and living this new creative multi-hyphenate life she has finally given herself permission to pursue. Her hope in doing so publicly is that each step proves to be small, powerful #RemindHer to those who come across her words, in their own lives.

Key Takeaways Journaling is a Safe Space for Self-Discovery Let your journal be a judgment-free zone where all parts of yourself can show up honestly and without filters. There Are No Rules; Find What Works for You Your journaling practice can be as simple or creative as you like. The only right way is the one that feels right for you. Journaling Fuels Clarity and Creativity Use your journal to marinate ideas, work through challenges, and spark new directions in your business and life. Start Small and Remove Barriers Even a few bullet points or a quick list can be powerful. Make journaling accessible by keeping your tools close and prompts simple. Let Honesty Lead, Not Perfection Don't worry about how your journal looks or reads; focus on being honest with yourself, not on creating something to share. Celebrate Tiny Delights and Everyday Joys Journaling isn't just for working through struggles; use it to notice and savor the small moments that bring you joy. Timestamps 01:26 – Meet Sasha Glasgow: her story and the Frank & Feel community 03:09 – How journaling supports business and personal growth 05:07 – The benefits of journaling for business owners 07:18 – Common journaling mistakes and the importance of honesty 10:12 – Different types of journaling and finding your own style 13:09 – Practical tips for starting and sustaining a journaling habit 17:20 – Journaling prompts for business owners and creative minds 24:34 – Journaling for joy, gratitude, and tiny delights

To find more from Sasha check out:

Sasha's RemindHer newsletter, for all new things happening.

Season one of the podcast. Designed to be be there and be revisited whenever you might need them.

Her website

Her Instagram

I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode!

This episode was written and recorded by me and produced by Lucy Lucraft lucylucraft.co.uk

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