Ep44: California's DROP Tool: Delete Yourself From Data Brokers in One Free Request

California just made deleting yourself from data brokers a single free request. Marc breaks down the state's new DROP tool: what it deletes, how to file it in a few minutes, why August 1, 2026 is the date that matters, and the three things it won't fix. A California resident? This is a free privacy win you shouldn't skip. Not in California? He covers what to do instead.