12 Days of Christmas: Quick Content Creation Tips – Day 2: Vertical Video Won’t Grow Your Podcast—It’ll Grow You

Send us Fan Mail The 12 Days of Christmas series on Clipped continues with a reality check that a lot of podcasters need to hear. Today is Day 2 of 12, and this episode focuses on why vertical short-form content won’t grow your podcast—but will grow you. There’s a common misconception that Reels, TikToks, and YouTube Shorts directly translate into podcast downloads. In most cases, they don’t. The jump from seeing a short clip to opening a podcast app, searching for a show, and hitting follow ...