CI - S2 - 149 - You're 1% Finished

For today's episode, we will be talking about webinars. Tom Krol explains why a webinar is only 1% finished once you have the slides, talking points, and presentation ready. The real work starts after that, when you begin testing different parts of the webinar to see what gets people to watch, stay, and take action. From testing your CTA and pricing to tracking where people drop off, Tom shares a simple approach to improving your webinar and turning it into a more effective sales tool. You’ll...