7 cards to 7 people in 7 days - will create happiness (especially for you!)

Send 7 Cards to 7 people in 7 Days: Surprising Science on Why It’ll Make you Happier

Every now and then as you flip through your mail – junk, junk, a bill, a catalog... you'll find one...

an envelope with a handwritten address.

Stop for a moment and think about that little flare of joy that flutters in your heart. You know what I'm talking about.

That's what this episode is all about. 💌 The joy a rectangle of paper provides in the humble greeting card.

And here's why. It's almost Thinking of You Week (September 21–27, 2026), and Beth is kicking off a two-part series on the creativity and the science behind sending a greeting card.

This week, she explores why sending a card might be one of the simplest, research-backed happiness boosts available to you. And it's easy to concentrate on this month because September 21-27 is Thinking of You Week.

In this episode, you'll discover:

• The origin story behind Thinking of You Week. It started as a Lenten challenge from photographer Leonard Smith that grew into an international movement backed by the Greeting Card Association

• This year's official challenge: seven cards to seven people in seven days (and why "vague intentions rarely turn into actions")

• Surprising numbers behind why we are a card culture (even though we are so darn digital)

•Americans buy an estimated 6.5 billion greeting cards a year