Decoding AI for Marketing

← Decoding AI for Marketing24 mrt · 42 min

Pushing the Boundaries of Creativity with AI

Pushing the Boundaries of Creativity with AI24 mrt42 min

Jamie Umpherson, Chief Creative Officer at Runway, is using AI to power charge his - and his organization’s - creativity. Drawing on years in agencies working as a creative director, he shares how AI-powered tools are changing marketing, the bottlenecks that the technology can break down, and just how far the technology has come in a short time. Umpherson also shares how brands can scale while maintaining consistency and integrity.