
← Decoding AI for Marketing24 mrt · 42 min
Pushing the Boundaries of Creativity with AI
Pushing the Boundaries of Creativity with AI
Jamie Umpherson, Chief Creative Officer at Runway, is using AI to power charge his - and his organization’s - creativity. Drawing on years in agencies working as a creative director, he shares how AI-powered tools are changing marketing, the bottlenecks that the technology can break down, and just how far the technology has come in a short time. Umpherson also shares how brands can scale while maintaining consistency and integrity.