
About this podcast
Marketer's Brief helps marketers stay ahead of what's changing—and decide how to respond. Each episode focuses on the ideas, shifts and strategic tensions shaping marketing right now, from how leaders are thinking about growth, platforms and culture to how they're making trade-offs in real time. Conversations led by Ad Age editors and reporters surface patterns worth paying attention to and ways of thinking that can influence decisions at work. Subscribe to sharpen your judgment and spot what matters early.
401 episodes · news
Ad Age Marketer's Brief
About this podcast
Marketer's Brief helps marketers stay ahead of what's changing—and decide how to respond. Each episode focuses on the ideas, shifts and strategic tensions shaping marketing right now, from how leaders are thinking about growth, platforms and culture to how they're making trade-offs in real time. Conversations led by Ad Age editors and reporters surface patterns worth paying attention to and ways of thinking that can influence decisions at work. Subscribe to sharpen your judgment and spot what matters early.
Recent episodes
- This packaging switch tripled sales velocity, with Saint James Co-Founder19 Aug · 23 min
- Why marketers chase active demand and miss the passive majority, with Indeed's CMO12 Aug · 20 min
- Turning consumer signals into campaigns that work, with Kayak's senior VP of brand marketing5 Aug · 18 min
- Meet the Calvin Klein CMO using 'entertainment mentality' to turn culturally resonant campaigns into sales gains29 Jul · 21 min
- Lessons from America's Hottest Brands22 Jul · 17 min
- The key to making sports partnerships pay off, with PepsiCo's Jonnie Cahill15 Jul · 21 min
- Why data, not AI, is driving local travel marketing decisions, with Vrbo's VP of marketing8 Jul · 22 min
- Why retailers should sell experiences, not products, with Macy's CMO1 Jul · 20 min
- What brands are missing in sports sponsorship, with Just Women's Sports Founder24 Jun · 21 min
- From instinct to evidence: Solving marketing's growth paradox22 Jun · 20 min