Bold Perceptions

← Bold Perceptions26 Jun · 1 h 32 min

Living In Brazil As A Gringo Is Not For Rookies

Living In Brazil As A Gringo Is Not For Rookies26 Jun1 h 32 min

Watch on youtube:

youtube.com/watch?v=N5uK2nuj9n0&feature=youtu.be

Stephen Storey (x @StephenStorey)

is an American entrepreneur from Alabama who helps professionals productize their expertise into scalable businesses like courses and memberships. He left the US around 2018, lived briefly in Canada, then moved to Salvador, Bahia, Brazil in early 2019.

He spent ~7.5 years there, learned Portuguese, and embraced the beach lifestyle in Salvador Bay. In older posts he encouraged young men to move to Brazil for a better life. However, he has been candid about the downsides, highlighting safety, theft, and crime issues—such as not being able to leave things outside and comparing rural Alabama favorably to Salvador.

He has advised against long-term stays in places like Rio due to violent crime and scams. In June 2026 he returned to the US, noting he was happy to be home while clarifying he hadn’t “officially moved back” yet; around the same time he described himself as an American traveling in Brazil.

While living in Brazil he built his business from a simple 2018 one-page plan: live there, teach 5,000+ people, and hit $20k/month online. He succeeded via digital courses on becoming an independent insurance adjuster and productizing expertise. He taught 5k–8k+ students, earned hundreds of thousands in revenue, and scaled to $52k/month. He focuses on systems, content, funnels, email, and pre-sales. He shares practical advice on X and YouTube.

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