Creators Cooldown

← Creators Cooldown10 Oct 2025 · 48 min

Science Meets Storytelling, with Göran Winblad

Science Meets Storytelling, with Göran Winblad10 Oct 202548 min

<p>Göran Winblad is a Swedish ultrarunner and YouTuber. His videos are creative and cinematic, yet always educational and grounded in the science of running.We talk about how he approaches content as a solo creator, how he balances training with life as a father of two living in Norway, and how he juggles work and creative projects. We also got into the challenges of building an audience on YouTube as a non-native English speaker, and how he thinks about authenticity in a world of brand deals and algorithms.</p><p><br /></p><p>Check out Göran channel on YouTube: https://www.youtube.com/@goranwinblad<br /></p><p>FOLLOW ME HERE:</p><p>Instagram: https://www.instagram.com/jpelletier/</p><p>Facebook: https://www.facebook.com/jeffpelletierruns</p><p>Strava: https://www.strava.com/athletes/2513942</p><p><br /></p><p>Sign up for my newsletter so you never miss an episode: https://jeffpelletier.com/newsletter/</p>