
โ D2C Diaries18 Aug ยท 1 h 04 min
Understanding Your True LTV and Company Value | Prof. Daniel McCarthy
Understanding Your True LTV and Company Value | Prof. Daniel McCarthy
๐จ๐ If you're a brand spending ยฃ100K/month, we'll run your ads. Apply for your growth roadmap: https://www.soarwithus.co/d2c-diaries-get-in-touch?utm_campaign=191661253-D2C+Diaries&utm_source=youtube&utm_medium=podcast&utm_term=d2c_diaries&utm_content=ep_85 Daniel McCarthy is the founder of Theta and an associate professor of marketing at the University of Maryland. Private equity firms bring him in to dig through the transaction data before they buy a DTC brand, and he's done...