Using Your Voice to Build Brands & Million‑Dollar Businesses

From The Apprentice boardroom to building and exiting multiple businesses, Richard Woods has used his voice to create real‑world impact — for himself and for hundreds of entrepreneurs.

In this episode of Impact Through Voice, I sit down in the Dubai studio with Richard to unpack how he's:

Grown, scaled, and sold several businesses (including a plumbing company he ran without ever touching a boiler)

Built a fast‑growing outsourcing company, Sprint VA, scaling from 3 to 167 VAs in just 18 months

Leveraged Africa as an underused outsourcing powerhouse to help business owners keep their phones ringing and inboxes pinging

Turned his TV appearance on The Apprentice UK into a platform for personal brand, opportunity, and media work

Recovered from a real‑time "freeze" on stage and what it taught him about preparation, courage, and being human on camera

You'll hear Richard and Lisa dive into:

Why your elevator pitch can change everything — and how to craft one that actually makes people care

The trap of doing everything yourself and how to step into the million‑dollar CEO role

Richard's 13‑week LinkedIn content system that keeps you visible without burning out

The power of story, emotion, and vulnerability in business communication