
About this podcast
Sidetrekked is your unofficial agency of record. Emilee Christianson, Shayne Terry, and a rotating cast of Trekkies are here to advise on your B2B marketing strategy. Trekk is a full-service marketing agency, which means we do it all... and we’ve been around since 1995, which means we’ve seen it all. Here on the podcast, we tackle our clients’ biggest marketing challenges. We reveal what’s worked for us and dig into real-life case studies and practical strategies you can put to work tomorrow.…
31 episodes · business
Sidetrekked
About this podcast
Sidetrekked is your unofficial agency of record. Emilee Christianson, Shayne Terry, and a rotating cast of Trekkies are here to advise on your B2B marketing strategy. Trekk is a full-service marketing agency, which means we do it all... and we’ve been around since 1995, which means we’ve seen it all. Here on the podcast, we tackle our clients’ biggest marketing challenges. We reveal what’s worked for us and dig into real-life case studies and practical strategies you can put to work tomorrow.…
Recent episodes
- How do I master show-don't-tell marketing?29 May · 35 min
- How is AI changing web development?1 May · 46 min
- What channels are breaking through right now?15 Apr · 34 min
- What makes a trade show strategy actually work before, during, and after the event?2 Apr · 1 h 01 min
- What's the latest with AEO?15 Mar · 54 min
- How do I use intent tools in my marketing?27 Feb · 33 min
- I only have three people on my marketing team. How do I maximize my resources?15 Feb · 43 min
- How do I go to market during times of uncertainty?30 Jan · 41 min
- Should my marketing team be podcasting?15 Jan · 49 min
- Celebrating Trekk's 30th anniversary with BIG news1 Oct 2025 · 37 min