The Mindset Behind Building a Great Little Business | Brad Jacobs

This summer, I’m revisiting one of my favorite episodes. If you haven’t heard it, now is the time. If you have, it’s a classic and worth listening to again.

Brad Jacobs has built eight billion-dollar companies, completed more than 500 acquisitions, and created extraordinary returns for shareholders over four decades. Few people understand how great businesses are built better than he does.

This conversation is about the principles behind that success. Brad explains how he spots trends before they become obvious, why psychology matters as much as strategy, and how he thinks about acquisitions, hiring, capital allocation, decision-making, and building organizations that consistently outperform.

He also shares lessons from therapy, meditation, and decades of leadership that changed how he manages people and makes decisions.

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Chapters:

00:00 - Finding Every Opportunity to Make Money

02:03 - The Singularity & The Future of AI

04:14 - How to Think Rationally

05:40 - The Meta-Trend Driving the Future

07:50 - His Research Process

10:21 - How to Ask Better Questions