What If Your Empty Capacity Was Real Money

We talk through how small businesses can barter to grow, market, and protect cash when costs like gas rise fast. We also share a real example of trading for local TV exposure and why relationships and networking still beat fancy tactics. • using trade dollars to scale without spending cash • trading for local TV features to build brand recognition • why barter feels “old school” and how it is returning • gas price spikes and the hit to contractors and seasonal business...