24: What It Really Takes To Make A Brand More Available with James Fernie

Episode 24: James Fernie What It Really Takes to Make a Brand More Available! February 2026 | 42 minute listen Our previous conversations cover how creative will help marketers drive future availability, premiums and responsibility but it is great to get the chance to put that into perspective and focus – with James Fernie, Global Directer at Radley delivering more availability today! In this conversation we dig into the everyday reality of keeping a brand trading, visible and des...