22. Finding Your Brand with Samantha Russell

Your work doesn’t speak for itself—you do. Marketing guru Samantha Russell joins the show to reveal how financial advisors can stand out without feeling overly promotional. From documenting your journey in public to leveraging client questions for content, she shares simple yet powerful strategies for building an authentic personal brand. Learn why personal branding beats company branding, how video content builds trust, and why consistency is key. Connect with us below! Samantha ...