
← Fitness Business Consulting26 jul · 38 min
He Joined Our Gym... Then Bought It (Steven Cooley)
<p>If you want to scale your gym or studio, book a free Business Breakthrough Call with Jayme below:<br /><a rel="noopener noreferrer nofollow" href="https://fitnessbusinessconsulting.io/businessbrainstorm1" target="_blank">https://fitnessbusinessconsulting.io/businessbrainstorm1</a><br /></p><p>Steve joined one of our gyms as a member, became one of my closest mates, and today owns one of our former gyms.<br /></p><p>A true full-circle moment.<br /></p><p>00:00 – Introduction and how we first met<br />00:28 – Starting 2327 Boot Camp in Kurri Kurri<br />00:58 – Imposter syndrome and filling big shoes<br />01:28 – Our friendship and journey together<br />02:26 – UFC, life, and personal milestones<br />03:26 – The rise of boot camps and group fitness<br />04:20 – Steve's weight loss transformation<br />07:30 – Getting started in fitness<br />08:53 – Motivation and support from his partner<br />10:12 – His complete weight loss timeline<br />12:26 – Why people connected with our story<br />13:11 – Overcoming imposter syndrome and finding your own style<br />26:31 – Early coaching challenges and difficult members<br />33:19 – Business mistakes we'll never forget<br />19:53 – Communication, leadership and managing emotions<br />13:13 – Building a loyal team and great culture<br />33:13 – Why culture always wins<br />19:53 – The value of long-term staff<br />53:13 – Creating a strong core team<br />26:33 – Steve's journey from coach to business owner<br />33:13 – Starting Fitness Business Consulting<br />19:53 – Selling our gyms and starting something new<br />26:33 – Balancing multiple businesses<br /><br />Pleas subscribe</p>