
← Focused AF2 sep 2025 · 2 u 03 min
Episode 054 – From High School Teacher to Full-Time Photographer with Alexandra Peterson
<p>When she wasn't teaching high school Spanish and French, she spent nights and weekends photographing weddings, blogging, and slowly building a brand from scratch.</p><p>Eventually, Alexandra Peterson left the classroom behind and turned her side hustle into a full-time photography business with an associate team, a studio space, and a website that ranks all over Google.</p><p>In this episode, we dive into:</p><ul><li><p>How she shot 15 weddings while still teaching full time</p></li><li><p>The $200 SEO course that completely changed her business</p></li><li><p>Why she erased all mention of her “husband and wife team” branding</p></li><li><p>The feedback process she uses to train her associates (without burning bridges)</p></li></ul><p>If you're trying to go full time, grow a team, or just want a behind-the-scenes look at how real businesses scale - this one's for you.</p><p><br /></p><p>Check out her work here: https://www.idaliaphotography.com/</p><p><br /></p><p>Follow on IG here: https://www.instagram.com/idaliaphotography</p>