[Ep584] 100,000 Steam Sales in 2 Days - Our Biggest Indie Game Launch Ever

In episode 584 of 'Coffee with Butterscotch,' the brothers are fresh off the biggest launch in Butterscotch history, and they're breaking down exactly what happened. They dig into the numbers behind How Many Dudes hitting 100,000 sales in two days, what drove the momentum, how it compares to their previous launches, and what the long tail might look like from here. They also get into the emotional side of shipping something this fast, what mobile looks like as a next step, and what a launch like this means for how they think about building games going forward.

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Official Website: https://www.bscotch.net/games/how-many-dudes

Trailer Teaser: https://www.youtube.com/watch?v=IgQM1SceEpI

Steam Wishlist: https://store.steampowered.com/app/3934270/How_Many_Dudes

00:00 Cold Open

00:31 Introduction and Welcome

01:34 Post-launch How Many Dudes? numbers

13:25 Wishlists trend and price strategy

15:25 Understanding platform algorithms and visibility

26:43 Comparing launch metrics

33:29 Mobile numbers and launch metrics