Why 100 Hour Weeks Keep Your Studio’s Revenue Flat

Everyone tells you you're killing it, but your revenue hasn't moved in two months and deep down you know more hours isn't the fix. If that's you, grab the free studio dashboard we use with every client in the academy, then book a free discovery call and we'll show you exactly where your business is leaking.

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Sophie and I break down the seven numbers behind every million-dollar studio we've coached, and the near-collapse that forced me to start tracking them in the first place.

I used to tell myself I wasn't a numbers person. That was a lie I told to avoid the truth, and I told it while working 100-hour weeks, watching my gym flatline, with a newborn daughter at home and a landlord who'd just told me my rent was about to double. Hope, vibes and hustle weren't going to fix a business that wasn't growing, and I was out of runway to find that out the hard way.

So I built a dashboard out of pure desperation, tracked seven numbers every single week, and turned that same gym into our first million-dollar studio. We've since run over 2000 studio owners through the exact same seven numbers, and it still only takes five minutes a week to know exactly where your business is leaking and what to fix first, whether you're doing $5k a month or $150k a month.

In this episode you'll hear:

The seven numbers every million-dollar studio has in green, and the actual benchmark for each one, from lead flow through to net profit

Why "I'm not a numbers person" is usually fear in disguise, and what to do instead