Behind the scenes of creating a new signature offer - ep 51

<p>This is a proper behind-the-scenes of how I&#39;ve built and pre-launched a brand new signature offer - from the very first idea, through all the conversations, the content, the messy bits, what&#39;s worked and what hasn&#39;t</p><p>If you&#39;ve got a new offer idea you&#39;ve been sitting on and want to get moving, this one&#39;s for you.</p><p><strong>In this episode:</strong></p><ul><li>Why Radiate is the offer I was always meant to create - and what working with over a hundred business owners taught me about what was missing</li><li>The sprint that came first - why I tested the concept before building anything bigger, and what a 50%+ conversion rate told me</li><li>Why I had as many conversations as possible before building a single thing - and how building from the outside in changed everything</li><li>The content movement strategy that&#39;s had my podcast listens, email opens and click rates all going up at the same time</li><li>Why the curriculum is always the last thing I build - and why selling before you create makes for a better offer every single time</li></ul><p><strong>Radiate opens next week.</strong> It&#39;s my new six month programme for established service providers, coaches and experts who want to build an industry-leading content world that pulls ideal clients into their orbit and turns them into raving fans. </p><p>And if you want a first taste before it opens - come to Inner Circle, my free masterclass on May 20th at 1pm. <a href="https://www.rachelemmawaring.com/inner-circle" target="_blank" rel="noopener noreferer"><strong>Grab your spot here.</strong></a></p>