
← MedSpa Money Matters27 aug · 13 min
Ep 80: Your MedSpa Did $2 Million Last Year. How Much Should You Have Taken Home?
A MedSpa can do $2 million in revenue and still leave the owner wondering where all the money went. Revenue is only the starting point—the real question is what percentage of each dollar survives after product costs, payroll, marketing, rent, and overhead.
In this episode, we're breaking down the benchmarks that actually matter and why growing revenue doesn't always mean growing profit.
WHAT YOU'LL LEARN:
Why two practices with identical $2 million revenue can produce wildly different owner income. How to break revenue into the six buckets that actually explain your P&L. How payroll quietly outpaces revenue growth and erases the gains from expansion. How the "next $100,000" exercise reveals whether chasing more revenue is worth it. Why owner take-home differs from business EBITDA once taxes, debt, and distributions are factored in. RESOURCES MENTIONED:
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