Ep 76: Why Your Marketing Worked Last Month But Isn't Working Now

Ever feel like your marketing worked one month and completely stopped working the next? You're not crazy, and your funnel probably isn't broken. In this episode, Sherri Somers Bell breaks down why today's buyers no longer follow a straight-line path to purchase and how the modern buyer journey is built on multiple touchpoints, trust, and repetition. You'll learn why changing your strategy too quickly may be hurting your sales and what activities actually contribute to long-term revenue growth...