Working harder will not make you more money (EP#76)

Are you working harder than ever but still feeling like you're not earning what your business is capable of?

Register to the free masterclass: More Money. More Mission

30th July 2026 | 10am AEST (60 mins) | Zoom | All welcome.

In this episode of Money Secrets, Fi unpacks one of the biggest myths in small business: that making more money means working more hours.

Instead, she explains why sustainable growth comes from understanding your true capacity, charging appropriately for the value you create, and attracting better-fit clients through stronger branding, marketing, and messaging.

Fi shares why so many business owners unknowingly overestimate how much billable work they can realistically do, and how this leads to burnout, undercharging, and constantly feeling behind. She also explores why raising your prices isn't about keeping every client, it's about creating the space to serve the right clients well while building a more profitable and sustainable business.

If you've ever felt trapped in the cycle of working harder without seeing better financial results, this episode will help you rethink the relationship between time, value, pricing, and profit.

🎧 Tune in to discover why earning more isn't about doing more, it's about building a business that values your time, expertise, and capacity.

Register to our free masterclass: More Money. More Mission

30th July 2026 | 10am AEST (60 mins) | Zoom | All welcome.

What you'll learn in this episode:

Why working harder doesn't automatically make you more money. Learn why working longer hours often leads to burnout instead of better financial results.