How Michelle Deroubaix went from 46 Years of Nursing to Making $5K in a Week In her Online Business

Michelle, a nurse with 46+ years’ experience, shares why she joined the Nurse Entrepreneur Academy after running retreats and getting early clients but lacking a social media following.

She discusses building confidence, leveraging existing assets like a 600+ email list, a website ranking on Google, and word-of-mouth, and learning scalable systems such as freebies and email marketing to work toward replacing her nursing salary.

Michelle describes raising her prices to $3,000, recognizing the value of her expertise for new graduate nurses, and generating about $15,000 since joining, including a $5,000 week.

She highlights new opportunities like speaking to 100 people at the National Eating Disorder Collaborative and facilitating workshops, plus personal breakthroughs in prioritising health, fitness, and self-care, and encourages nurses to start side hustles for variety and fulfillment.

00:00 Michelle’s Journey Begins

00:47 Why She Needed Support

01:14 Visibility Leads to Speaking

01:54 Charging What You’re Worth

03:14 Mindset Behind Pricing

06:01 Leveraging Hidden Assets

07:17 Revenue and Leaving Nursing 08:18 Freedom and Flexibility

10:54 The $5K Week Breakthrough