Why You Need More Listings

Real estate agents need more listings right now, and the math proves it.Using Diana Kokoska's classic formula, James walks through real numbers: how days on market, fallout rates, and listing-to-sale ratios all shift what "enough listings" actually looks like, and why the number you needed two years ago probably isn't the number you need now. Agents share what's actually working to ramp up their pipelines, from expireds and FSBOs to preforeclosures and pure database follow up, plus a full segment on how agents are using intake questions and personal touches to surprise and delight clients long after closing. If your listing count feels lower than it should be, this episode gives you the exact formula to figure out your real number, and the strategies to go get it.

Aired on September 3, 2026

The Pivot: SHIFT Ahead morning call is in an interview format, where agents across the globe share their expert input on various real estate topics. If you are stuck, we have the solution. This mastermind prepares any real estate agent to be several steps ahead of a market shift.

James Shaw started this community during the pandemic. After 6 years, the Pivot: SHIFT Ahead is composed by 126.400 real estate agents. Through playbooks, masterminds and events, Shaw provides a growth and accountability space for those who need support.

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