The future of search and how AI is set to transform it

AI is changing the way people search for property, and fast. Search is being shaped by video-first platforms and rising expectations around personalisation, transparency and confidence — especially in a market where decisions are bigger and stakes are higher than ever. Jarrod Scott, Acting Executive General Manager, Consumer Product at REA Group, and Sam Nokes, Director of Sales for Australia at iGuide chat us through the future of AI on realestate.com.au

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