
← Rec Tech: the Recruiting Technology Podcast27 aug · 7 min
LinkedIn Changes Job Ad Pricing
First up: If you’ve logged into your recruitment dashboard recently and noticed your LinkedIn ad campaigns look a little different, you aren't imagining it.
LinkedIn officially retired its daily and 30-day "slot" campaigns and migrated everyone over to a Pay-for-Performance—or P4P—model.
Here’s what that actually means for your hiring budget:
Instead of buying calendar airtime where you pay regardless of engagement, you now pick a fixed budget tier—either $299, $399, or $549. You only pay when a candidate clicks "Apply."
Sounds great, right? But here’s the catch you need to know about: Your campaign ends as soon as the budget is spent, or after 30 days—whichever comes first. That means a high-demand role could burn through a $399 budget in twelve days, leaving your listing inactive for the rest of the month if you don't keep an eye on it. Plus, unused budget operates on a "use-it-or-lose-it" rule and won't roll over.
Check your account settings this week to make sure your tier matches your hiring volume—and don't forget to verify your LinkedIn Company Page to keep your free organic listings flowing.
Moving on to funding news: Background screening and workforce safety platform Yardstik has raised $30 million in a Series B round led by Harbert Growth Partners, bringing their total capital raised to $65 million.
Why is this important? Because traditional background checks have historically been built around a single "moment in time"—the day someone gets hired. But as Yardstik points out, workforce risk changes every single day.
Yardstik is using this cash to double down on fraud prevention and continuous workforce monitoring. Instead of waiting for an annual review, their system alerts employers in real-time if a worker’s driver’s license lapses, insurance expires, or a regulatory exclusion occurs.
With 98% account retention and clients like Gopuff and TaskRabbit, Yardstik is proving that ongoing fraud protection isn't just a premium add-on anymore—it's becoming the standard foundation for contingent and traditional workforces alike.
In product news today, we have two major updates aimed at making talent acquisition smarter and faster.
First, iHire released its new Hiring Market Insights dashboard. It lets recruiters compare candidate availability directly against job demand across specific metros and skills. If you’re struggling to hire a specific role, it tells you whether it's a candidate shortage or an overcrowded job market—helping you tweak job titles and expectations before launching a campaign.