From 30-Foot Colons to CGI Critters: Staying Tool Agnostic as a Commercial Director.

Just me talking about staying tool agnostic as a commercial director—moving between live-action, CG, and AI without losing my point of view. I share recent job stories, how I'm using my Filmmaker Retreat Joshua Tree and Posh Duo promos as testing grounds for new tools, and why I still put actors, crew, agency team - you know - collaboration above whatever camera, crane or software is hot this week. Storytelling with the talking pictures, that's the fun.

FILMMAKER RETREAT JOSHUA TREE '26 - JOIN US

Oct. 1–4: our 5th Annual Retreat. SIGN UP NOW No application. Just save your spot and come learn, shoot, and grow with working filmmakers. Limit 15.

POSH DUO

The original 2-in-1 styling wax stick. I use Posh Duo to keep my hair fly and my beard on point. Free shipping for RTP listeners. Get the Posh look. A portion of the proceeds from every stick sold goes to Wigs For Kids. Free shipping until the official launch.

ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCE

Each of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

MAGIC MIND - MY MENTAL PERFORMANCE EXILIR

Save hugely on Magic Mind with this link. — This link is the way.

Thanks,

Jordan

My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.