#30: Sync Happens: Building a platform for fairer music licensing. A talk with Alice Kattago (co-founder of SyncHub, Estonia)

In this episode of the ScreenME Podcast, host Ulrike Rohn talk to Alice Kattago, alumna of Tallinn University's BFM and co-founder of SyncHub, a platform aiming to make music licensing simpler, faster, and more transparent. Starting from her journey through music publishing, artist management, and pan-European music industry research, Alice explains what music sync actually is—and why licensing music for film, advertising, games, and other audiovisual media is still such a painful process. T...