How Alysa Seeland Built FOND Regenerative from Farmers Markets to National Retail

Send us Fan Mail What does it really take to build a premium brand that retailers believe in? In this episode of Shelf Talks, Roberta Townes sits down with Alysa Seeland, founder of FOND Regenerative, to discuss the journey from selling bone broth at local farmers markets to becoming a nationally distributed brand found in Whole Foods, Sprouts and Albertsons. Alysa shares how customer feedback shaped every product, why authentic relationships with retail buyers changed the trajectory of her b...