So This Is My Why

← So This Is My Why27 nov 2025 · 1 u 21 min

Pinn Yang: How He Built A RM75 Million Media Empire & What Drives Him [CEO, Foodie Media Berhad]

Pinn Yang: How He Built A RM75 Million Media Empire & What Drives Him [CEO, Foodie Media Berhad]27 nov 20251 u 21 min

Meet Lim Pinn Yang, co-founder of Foodie Media Berhad - IPOing today at a RM70 million valuation!

He once sold woks at the morning market with his dad, scored 1A in SPM exam and earned $0.20/day from his 1st blog

But he’d always dreamt of being a “business entrepreneur”.

And today, his dream comes true.

That little blog he started in 2016 has turned into a 46M+ follower digital media empire. And just in 2024 alone, it hit:

20+ lifestyle brands, including Penang Foodie, KL Foodie, Halal Foodie, Malaysia Homie, Car Buddie and Techie

2.8B views

70 people

RM24 million in revenue

But… who IS Pinn Yang?

What drove him to do what he does?

How did he end up with an investor like Bryan Loo of Loob Holdings?