Your Best Customers Might Be Your Worst Financial Decision | Ep 251

Know your numbers, fix your cash flow, and build a business that works for you. Start free with myColtivar. Most business owners know their best customers by name. Longest relationships, biggest contracts, most consistent work. But in this episode Steve shows why looking at revenue per customer and profitability per customer are two completely different things and why the gap between them might be the most important number you are not tracking. He walks through exactly how to run a customer p...