Try This Secret Strategy To Get Past the Gatekeeper (Not a Cold Email) | STW

Cold emails aren't working. LinkedIn DMs get ignored. And your competitors are all doing the same thing.

So how do you actually get in front of high value clients when everyone else is stuck behind the gatekeeper?

Today we're breaking down a strategy that helped one gym owner land 100 clients at $11K each, generating over $2 million in revenue from a single tactic. It's called Lumpy Mail, and it's one of the most underrated ways to cut through the noise and get straight to the decision maker.

We're talking about how to use physical gifts to bypass gatekeepers, the exact steps to run this in your business, and why one of our clients got a 100% response rate when she sent KitKats to HR managers with a QR code that said take a break, scan me.

We also get into the common mistakes people make when they try this, why you need to go for the big fish and not the easy wins, and how to make sure your lumpy mail actually converts instead of just sitting on someone's desk.

If you're selling a high value service and you're tired of getting ignored online, this episode is for you.

You'll hear:

What lumpy mail is and why it works when cold emails and DMs don't

The gym owner who sent boxing gloves to CEOs and made over $2 million from this one strategy

How to get past the gatekeeper and straight to the decision maker's desk

The exact steps to run lumpy mail in your business (from the gift to the call to action)

How to list out your 50 ideal clients and go for the big dogs, not the easy wins