The Ad Podcast

← The Ad Podcast28 aug · 43 min

Jason Rhoads - CEO & Owner - Rhoads Creative

Jason Rhoads - CEO & Owner - Rhoads Creative28 aug43 min

<p>Jason Rhoads is a digital marketing executive, AI innovator, and the CEO &amp; Owner of Rhoads Creative, a full-service digital agency focused on high-performance strategy for homebuilders, remodelers, and construction brands.</p><p>Taking over the business originally founded by his parents nearly 35 years ago, Rhoads leveraged his academic background in statistics and financial analytics to transition the firm into a data-first, digital-only agency. He is the creator of the Digital Marketing Ladder® (a step-by-step ROI optimization framework for builders) and advocates for Everywhere Search Optimization (ESO) to help consumer brands maintain visibility across search engines, social platforms, and AI systems. He also serves on the OpenAI Small Business Advisory Committee and has been recognized as an NAHB Silver Award winner for Sales &amp; Marketing Professional of the Year.</p>