How Are Rising Financial Pressures Impacting Advertising Claims?

With more consumers seeking debt relief and digital financial tools than ever before, claims about savings and financial outcomes are drawing increased attention from regulators, competitors, and self-regulatory bodies alike.

In this episode of Ad Watchers, attorneys from the National Advertising Division (NAD) break down recent cases involving debt relief providers and personal finance apps, exploring what advertisers need to know about substantiating savings claims, survey-based advertising, typical consumer results, and clear disclosures.

Tune in to learn how advertisers can better align their claims, evidence, and disclosures in the financial services marketplace.

Related Resources:

National Advertising Division Finds Certain Chase Sapphire Claims are Puffery; Recommends JPMorgan Chase Modify or Discontinue Others

NAD Recommends J.G. Wentworth Company Modify its ‘Cash Now’ Claims to Clearly and Conspicuously Disclose Material Information about Timing of Payment

National Advertising Division Recommends Cash App Financial Services Platform Discontinue or Modify Megan Thee Stallion Video About Investing

National Advertising Division Recommends Guideline Modify or Discontinue “#1” and “Most Popular” 401(k) Claims

National Advertising Division Recommends Guideline Clarify Annual Recurring Revenue Claim

National Advertising Division Finds Certain Guideline 401(k) Claims Supported; Recommends Others Be Modified or Discontinued

National Advertising Division Finds Certain Vestwell “Annual Recurring Revenue” Disclosures Sufficient; Recommends Modification to Disclose Methodology

National Advertising Division Recommends National Debt Relief Modify Certain Debt Settlement Services Claims