The Afternoon Advisor

← The Afternoon Advisor16 feb · 38 min

Email Marketing Done Right w/ Patrick Di Cesare | The Afternoon Advisor E1

Email Marketing Done Right w/ Patrick Di Cesare | The Afternoon Advisor E116 feb38 min

Episode Summary Most advisors hear “email marketing” and think “blast a cold list.” Patrick Di Cesare argues that’s the fastest way to burn trust in a trust-based industry. In this episode, Nate and Patrick break down a permission-based email funnel that turns attention into booked calls - starting with a lead magnet, followed by a pre-built email sequence designed to build trust, handle objections, and create qualified appointments. You’ll also learn what to send, when to send it, how long ...