
← The AI Marketer's Playbook8 mei · 40 min
69 | Cam Trew on Building Kleo to $1M ARR
69 | Cam Trew on Building Kleo to $1M ARR
What does it take to leave a dream engineering job and build two AI startups? In this episode, Cam Trew joins Audrey Chia to share the mindset shifts, systems, and strategies behind building Kleo and Mentions. Cam breaks down how Kleo leveraged waitlists, scarcity, and community-driven distribution to hit $1M ARR in five months. He also reveals what’s currently working on LinkedIn, how to create stronger hooks, why contrarian ideas outperform generic content, and how AI can streamline content...