Ep 33: Solo Episode - Sophie Blowfield On: The 10 Things I'd Do Before Launching a Beauty Brand

<p>This week I&#39;m doing a solo episode with the question I get asked more than any other, and I wanted to sit down and answer it properly — The 10 Things I&#39;d Do Before Launching a Beauty Brand.</p><p>I&#39;ve spent over 16 years in rooms with beauty founders — some right at the very beginning, some three years in and quietly wondering why a beautiful product isn&#39;t selling. </p><p>So this is my difficult-question list — the ten things I&#39;d do, in the order I&#39;d actually do them. It&#39;s the top-level version of the work I&#39;m usually paid to sit and solve.</p><p><br></p><p>I hope you enjoy!</p><p><br></p><p>Follow The Beauty Sessions on<a href="https://www.instagram.com/thebeautysessions/?hl=en" target="_blank" rel="ugc noopener noreferrer">⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠</a></p><p>Follow Sophie Blowfield on <a href="https://www.instagram.com/sophieblowfield/?hl=en" target="_blank" rel="ugc noopener noreferrer">⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠</a></p><p>Follow Sophie Blowfield on <a href="https://sophieblowfield.substack.com/" target="_blank" rel="noopener noreferer">Substack</a></p>