The Business Breakthrough Podcast

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The Return of Haworth Guitars: Meet The Basement Unplugged with Jackie & Kai | Ep 98

The Return of Haworth Guitars: Meet The Basement Unplugged with Jackie & Kai | Ep 9828 mei22 min

<p>In this special episode of the Business Breakthrough Podcast, I sit down with Jackie and Kai, the new owners of what was once Haworth Guitars, now reborn as <strong>The Basement Unplugged</strong>.</p><p>Haworth Guitars was my family&#39;s baby for decades. My dad Phil started building guitars out of our garage in Kiama Downs back in the 80s. I took the business on in my mid-20s, scaled it to multiple stores, a music school, e-commerce, and a 70K+ Instagram following before selling it in 2024. Now, a few years on, Jackie and Kai have stepped in to write the next chapter, and they&#39;re absolutely smashing it.</p><p>We unpack:</p><ul><li>How a vision board literally manifested this business into their hands</li><li>Why Kai (a young muso building bass guitars) saw the opportunity nobody else did</li><li>The mother-and-son dynamic of running a business together</li><li>Why they&#39;re doubling down on <strong>local community, face-to-face experience, and the &quot;rockstar moment&quot;</strong> instead of chasing online</li><li>The shift happening in retail right now and why &quot;come in, jam, and feel it&quot; beats &quot;click and ship&quot;</li><li>Their plans to bring music, events, and culture back to the Illawarra music scene</li></ul><p>🎸 <strong>Plus a massive announcement:</strong> Free Restring Day on <strong>Saturday June 13th, 10am – 4pm</strong> at 2/22 Durgadin Drive, Albion Park Rail. Bring any standard acoustic or electric, get it restrung for FREE with strings included (sponsored by D&#39;Addario). Live music. Sausage sizzle. Discounted servicing. Get there early, there should be a line out the door.</p><p>This episode is about legacy, passion, taking imperfect action, and what happens when the right people pick up the torch.</p><p>If you love stories about family business, local entrepreneurship, and people who back themselves, you&#39;ll love this one.</p><p>📍 The Basement Unplugged — 2/22 Durgadin Drive, Albion Park Rail📅 Free Restring Day — Saturday June 13th, 10am📲 Follow @glennhaworth_coach for more</p>