The Cause+Effect Podcast

← The Cause+Effect Podcast2 apr · 43 min

The Best Story Wins | Matthew Luhn

The Best Story Wins | Matthew Luhn2 apr43 min

In this episode of <i>Cause+Effect</i>, Trent Dunham is joined by Matthew Luhn — writer, animator, director, author, and longtime Pixar story leader. Drawing from his work on <i>Toy Story</i>, <i>Monsters, Inc.</i>, <i>Finding Nemo</i>, <i>Up</i>, and more, Matthew shares what makes a story memorable and why great storytelling is essential for leaders, ministries, and nonprofits trying to inspire action.<br /><br />Together, Trent and Matthew explore why facts alone rarely stick, how story creates emotional connection, why the audience should be seen as the hero, and how organizations can better communicate mission through compelling, human-centered narratives. Matthew also unpacks simple storytelling principles leaders can use right away to make their message clearer, stronger, and more impactful.<br /><br /><br /><b>Show Notes:</b><br /><br />Pickup a copy of Matthew's book: https://a.co/d/07QnkFfm