The Disruption Is Now

← The Disruption Is Now26 feb · 36 min

If AI Doesn’t Mention You, Do You Exist? The Future of Brand Visibility

If AI Doesn’t Mention You, Do You Exist? The Future of Brand Visibility26 feb36 min

Greg Matusky sits down with Leah Nurik, Founder of Brandi AI, to explore how generative AI is reshaping the way people discover and trust brands. From the rise of Generative Engine Optimization (GEO) to the business risk of being left out of AI-generated answers, Leah breaks down what visibility, authority, and competitive advantage look like in a world where search is no longer a list of links.