328: How a Handmade Business Owner planned for her best sales ever

If you've ever felt like you're working yourself into the ground and still going backwards, this episode is going to hit home. Andrea York runs Catch the Fire Worship Flags — a completely handmade, hyper-niche business — and just one year ago she was having her lowest revenue quarter ever, emotionally done, and seriously questioning her life choices. By the end of that same year, she had her highest revenue quarter ever, outsourced manufacturing, and moved to a 3PL… all things she thought were impossible.

Listen in and learn:

How to stop flying blind and get brutally honest about your numbers

The difference between a strategic plan and a to-do list (hint – only one of them will move the needle)

Why outside feedback was key to getting the clarity she needed to move onward and upward

In the end, Andrea had built a business that's easy to run, or…if she chooses, easy to sell.

RELATED LINKS:

Get on the Inner Circle waitlist here: https://www.thesocialsalesgirls.com/inner-circle-membership

From stressed to confident. An inside look at a 2 year transformation https://www.thesocialsalesgirls.com/blog/from-stressed-to-confident-an-inside-look-at-a-2-year-transformation-episode-227

The one thing even smart Business owners continue to get wrong https://www.thesocialsalesgirls.com/blog/the-one-thing-even-smart-business-owners-continue-to-get-wrong-episode-174

Strategies from my Mastermind [part 1] https://www.thesocialsalesgirls.com/blog/growth-strategies-from-my-mastermind-part-1-episode-151

Strategies from my Mastermind [part 2] https://www.thesocialsalesgirls.com/blog/growth-strategies-from-my-mastermind-part-2-episode-152