The Hiring Framework I Share with Clients: The First Two Roles That Change Everything

If you have already made your first hires but still feel like you’re carrying the entire business, this episode is for you.

Maybe you’ve brought on a virtual assistant (VA). Maybe you have a few people on your team. The problem is, you’re still too involved, and most every decision still comes through you. You’re answering questions all day, managing projects, putting out fires, and wondering why hiring hasn’t created the freedom you hoped for. In the end, you probably think you’re bad at hiring or managing people.

If that’s you, I want to offer a different perspective.

The problem isn’t that you’re bad at hiring, it is likely the order in which you’re hiring.

In this episode, I share the exact hiring framework I teach my private clients and the women inside Boldheart. We explore why most entrepreneurs hire from the bottom up, why that often gives you more management tasks instead of more freedom, and the two roles that transform you from the operator of your business into its Visionary CEO.

You’ll learn why a virtual assistant is a wonderful place to start, but why your next hire should actually be someone who owns the day-to-day operations of the business. We also explore the role of a dedicated marketing implementation person/team and why consistency in marketing is what keeps your pipeline full.

Because hiring isn’t necessarily about building a bigger team.

It’s about building the right team, in the right sequence, so your business no longer depends on you for every decision.

In This Episode:

Why most women hire in the wrong sequence (00:00–03:31)The limitations of relying on a virtual assistant alone (03:31–05:39)The first meaningful hire that removes you as the bottleneck (05:39–09:44)Why every seven-figure business needs a second-in-command (07:39–09:44)The second hire that creates consistent visibility and predictable revenue (09:44–13:18)Why marketing execution matters more than constantly creating new ideas (11:03–12:05)How hiring in the right order creates leverage instead of complexity (13:18–15:19)Why revenue follows the right hires, not the other way around (15:19–16:18)What to expect from a Business Audit and personalized hiring roadmap (16:18–18:10)

Inspired Actions:

✨ Ask yourself whether you’re still acting as the operator instead of the CEO.